The most ordinary car in Britain — and a real gap on it.
- Car: Ford Fiesta, 2018, petrol, manual
- Mileage: ~69,000
- Sold at auction: £2,800
- Typical retail price, same spec: ~£6,800
- Gap: ~£4,000
That retail figure is the typical asking price for the same car right now — same model, year, fuel and similar mileage, taken across the live adverts. Not one cherry-picked listing; the middle of the market.
Why the difference?
It's the same reason every car has two prices: one the trade pays, one the public pays. The £2,800 is the wholesale number — what the car sells for at auction. The ~£6,800 is what the same car sits at on a forecourt, retail-ready in front of a buyer.
£2,800 at the hammer. ~£6,800 on a forecourt. The same Ford Fiesta, two completely different prices.
The point
One car on one day, but it isn't unusual — it's the everyday shape of the auction market. The whole job is finding the examples where that gap is wide enough, and the car honest enough, to be worth buying.